Seven Surprising Places You’re Using UX Micro Copywriting Messaging (And You Probably Don’t Realise It)
Seven Surprising Places You’re Using UX Micro Copywriting Messaging (And You Probably Don’t Realise It)
When you hear the word “copywriting” do you immediately think of long sales pages, squeeze pages, and unwanted bulk mail?
You’re not alone in that thinking, but the fact is, copywriting is more than just sales messages. In fact, as an online business owner, most of the content you produce could be called copywriting at least in some sense. After all, if you’re creating content with the ultimate goal of selling something, that is by definition copywriting.
UX Micro Copywriting Messaging
Is a type of copywriting that is specifically geared towards improving the user experience of digital products. It involves creating short, concise, and engaging messages that are tailored to the needs of a particular user. It includes writing copy for buttons, labels, menus, prompts, and even error messages to ensure that users understand what's happening and have a positive experience.
It can make all of the difference in your customer’s experience, sales and conversions. The goal of UX Micro Copywriting Messaging is to make the user journey as easy and pleasant as possible.
Sure we all like to hang out on Facebook and chat with friends, catch up on the latest funny videos, and enjoy a mindless “quiz” or two. But for coaches, Facebook is much more than that. It’s a place to connect with potential clients, and that means that when you’re sharing your latest blog post or program with your business friends, you have to keep good copywriting in mind.
LinkedIn Bio/Profile
What makes you stand out from the other coaches in your niche? Your LinkedIn profile is where you share what makes you the best person to solve your ideal client’s problems. It’s where you shout about your credentials and let your ego run the show. Think of your LinkedIn profile like a resume, and be sure to list your most impressive credentials.
About Page
Here’s your chance to have some fun while blowing your own horn. It’s important to know that the about page is often the most visited page on a website, so it’s a critical piece of your overall brand and message. The purpose of your about page is to entice people to want to learn more about your services, so be sure to include a call to action on the page.
Blog Posts
All blog posts have a job to do. Maybe they’re meant to lead your reader to a sales page. Perhaps you’re asking for readers to subscribe to your mailing list. Maybe your blog post is designed to start a conversation. Or maybe it’s just sharing great content and inviting readers to learn more by clicking on related posts. Whatever the job, it’s copywriting that entices your reader to take that next action.
One hundred and forty characters is precious little space for creating compelling content, yet that’s exactly what you must do if you hope to use Twitter as part of your overall marketing strategy. Think of tweets like email subject lines, and craft them to convey as much information as possible while still enticing readers to take action.
Whether you’re sending an email about a new product or service or simply letting readers know you have a new blog post up, your email definitely qualifies as copywriting. In fact, even the personal emails you send to prospective clients contain what we would call copywriting.
The fact is, copywriting is everywhere in your business, from your sales pages to your invoices. Whenever you ask a reader to take some action, you’re writing copy, and the more comfortable with the idea of it, the better (and more natural) you’ll become.
UX micro copywriting
Is an important aspect of user experience design. It plays a crucial role in how users interact with a website or application. It can help to make a user’s experience more efficient, effective, and enjoyable. UX micro copywriting helps to provide clear instructions, guide users through complicated processes, and provide useful feedback. It also helps to make sure that users understand the purpose of a product or service and how to use it. By using UX micro copywriting, companies can ensure that their product or service is user-friendly and helps users to achieve their goals quickly and easily.
7 more even more surpising places you will see UX Micro Copywriting:
1. ATM machines
2. Video games
3. Online grocery stores
4. Movie theatres
5. Mobile apps
6. Point-of-Sale systems
7. Airline booking platforms
